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๐ŸŽฒThe Wild Card

Beauty Shop Restaurant

Retro Salon Vibes, Surprisingly Legit Wine List

Midtown ยท Memphis ยท New American ยท Visit Website โ†—

date-nightby-the-glass-herohidden-gemcasual-vibes

Reviewed March 21, 2026

Wingman Metrics

List VarietySolid Range
MarkupSteep
GlasswareBasic Stemmed
StaffWilling but Green
Specials & DealsSet & Forget
Storage & TempAcceptable

First Impression

You walk into a converted 1950s beauty salon โ€” dryer chairs, vintage mirrors, the whole bit โ€” and then someone hands you a wine list with Willamette Valley Pinot Gris and Sardinian Vermentino on it. That disconnect is exactly what makes this place interesting. The list punches well above what the setting suggests.

Selection Deep Dive

For a quirky Midtown Memphis restaurant that could easily coast on atmosphere alone, the wine program shows genuine curiosity. France anchors the list with Loire Sauvignon, Beaujolais-Villages, and a Bordeaux Blanc, while Oregon shows up via Iris Vineyards and Chemistry. California gets the most real estate โ€” Lioco, Trefethen, Ultraviolet, Banshee โ€” and there's even a Sardinian Vermentino for the adventurous. The gaps are real though: no Spanish or South American presence, and the red selection leans heavily on crowd-friendly Pinot Noir and Cab with not much in between.

By the Glass

Eighteen-plus pours by the glass is genuinely impressive for a restaurant of this size and type โ€” that's almost the entire list available without committing to a bottle. The range runs from $12 to just under $15, which is reasonable for Memphis, though the markup math on the bottles suggests you're paying for the room as much as the wine. Rotation doesn't appear to be a priority here; what's on the list seems to stay on the list.

๐Ÿ’ฐBest Value

Sella & Mosca Vermentino di Sardegna 2021 โ€” $12

Sardinian Vermentino at $12 a glass is a genuine find โ€” this is a food-friendly, aromatic white that most Memphis wine lists wouldn't touch. It's priced honestly and it's different enough to be worth ordering twice.

๐Ÿ’ŽHidden Gem

AA Aegerter Les Enfants Terribles Pinot Noir 2021 Vin de France

A Vin de France Pinot from Aegerter is the kind of thing you'd expect at a natural wine bar, not a converted salon in Memphis. Most people will walk right past it for the Chemistry or House of Brown. Don't. This is the most interesting red on the list.

โ›”Skip This

Banshee Ten-Of-Cups Brut California

At $52 a bottle, you're paying nearly three times retail for a California sparkling wine that's perfectly fine but nothing special. If you want bubbles, the Adami Prosecco at $46 is a better deal, and the Henri Donson Champagne at $110 is at least the real thing.

๐Ÿฝ๏ธPerfect Pairing

Lioco Wine Company Chardonnay 2021 Sonoma County + Lobster Bisque

Lioco makes restrained, lower-oak Chardonnay that won't fight the richness of a lobster bisque โ€” it complements it. This isn't a butter-bomb Chard that doubles down on cream; it's bright enough to cut through and keep things interesting.

๐ŸŽฒ The Bottom Line

The Beauty Shop is a Wild Card in the best possible way โ€” a funky, retro-cool restaurant with a wine list that has no business being this thoughtful. Markups keep it from greatness, but the glass pour selection and genuine regional variety make it worth ordering a bottle or three.

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